Partnering with
The Timken Company
Website Development / Website Hosting / SEO / Email Marketing / Social Media / Sales Enablement
Since 2021, Furiosity has partnered with The Timken Company to support a multi-site global web ecosystem and three affiliated brands – Diamond-Drives by Timken, Timken Belts, and Ultimax® Belts by Timken. Our work spans website management, multilingual support, technical SEO, and ongoing marketing communications across key audiences.
Bringing Stability and Structure to a Multi-Site Digital Footprint
Timken’s multi-site digital environment needed a more stable, scalable, and well-supported foundation – especially for multilingual functionality, ongoing updates, accessibility compliance, and coordinated brand communications.
A Digital Partnership Built for Reliability and Flexibility
Over the past four years, Furiosity’s partnership with Timken has grown from foundational web support into a fully integrated digital operations model. Furiosity provides stability and day-to-day management across 13 websites, accessibility and compliance updates, hosting oversight, and ongoing communications for Diamond-Drives by Timken, Timken Belts, and Ultimax® Belts by Timken. This flexible partnership allows Furiosity to ensure timely support for technical needs, content updates, marketing initiatives, and brand-specific priorities.
Web Development & Technical SEO
Furiosity maintains 13 WordPress sites for Timken and its affiliated brands, overseeing performance optimization, plugin management, speed improvements, UX refinement, and technical SEO.
Multilingual Infrastructure & Translation Stability
Timken operates in 12 languages across their digital ecosystem. Furiosity restored and stabilized translation features that previously broke or failed unpredictably – fixing field mapping issues, plugin conflicts, and translation sync problems. This work ensures consistent global accessibility without requiring complete site rebuilds.
Digital Asset & Collateral Management
Furiosity manages over 250 active documents across Diamond-Drives, Timken Belts, and Ultimax® Belts by Timken – ensuring all sell sheets, product guides, catalogs, and specification documents remain current and consistent across all markets.
Strengthening Digital Performance and Communications
Furiosity’s ongoing partnership with Timken has strengthened the performance, stability, and consistency of its digital ecosystem. Improvements across web infrastructure, multilingual functionality, and more have helped Timken deliver a smoother experience for global audiences and more dependable tools for internal teams. Key outcomes include:
13Sites Stabilized
Significantly reduced site errors across global web properties.
Faster Load Times
With improved overall site health and Core Web Vitals.
12Languages Supported
Restored and stabilized multilingual translation workflows.
3Product Brands
Supported with consistent monthly newsletter engagement.
Supporting Performance Across Global Markets
Furiosity enhances the stability, security, and scalability of Timken’s digital footprint – reinforcing their position as a leader in engineered motion. Through coordinated support across Timken’s web infrastructure and brand communications, Furiosity helps ensure a consistent, dependable experience worldwide.
Bring Us the Challenge
Let's Find the Better Path Forward
Tell us what isn't working, what needs to change, or what your team has not had the capacity to pursue. We'll bring the questions – and the people who can turn the answers into action.
Stay in the glow.
One email a month with the marketing thinking that's actually moving the needle for organizations like yours.
Hosting Management & Web Support
Furiosity acts as Timken’s dedicated technical support team – providing site updates, environment management, security monitoring, and bug resolution across all web properties.
Newsletter Marketing
Furiosity produces monthly email newsletters for three Timken product brands – Diamond-Drives by Timken, Timken Belts, and Ultimax® Belts by Timken – each tailored to brand voice, audience, and technical depth.
Organic Social Media
Furiosity manages organic social content for Diamond-Drives by Timken and Timken Belts that aligns with brand positioning and engineering accuracy – featuring product spotlights, case studies, industry education, FAQs, and tradeshow messaging.